{"id":167,"date":"2021-07-01T13:51:50","date_gmt":"2021-07-01T13:51:50","guid":{"rendered":"https:\/\/avonflavours.com\/blog\/?p=167"},"modified":"2021-08-26T04:58:43","modified_gmt":"2021-08-26T04:58:43","slug":"food-flavours-trends-for-fb-manufacturers","status":"publish","type":"post","link":"https:\/\/avonflavours.com\/blog\/food-flavours-trends-for-fb-manufacturers\/","title":{"rendered":"Food flavour trends for F&B manufacturers"},"content":{"rendered":"

BEVERAGE TRENDS 2021<\/strong><\/p>\n

Consumers Become Wiser<\/strong><\/p>\n

Now that lifestyle diseases like Hypertension and Diabetes are on the rise, almost half of Indian shoppers say that
\ntheir top goal is living healthier. And so, beverage manufacturers are listing the ingredients on packaging. Also, they are mentioning the health benefits of those ingredients.
\nThis trend is symbiotic for both the beverage manufacturer and the health conscious shopper, because brands that honestly inform consumers of ingredients, and the effects of those ingredients, earn long-term loyalty for their forwardness, on the flip-side, shoppers become aware of the benefits, or harmful effects, of said drink. This creates a loop of brand integrity and brand loyalty.<\/p>\n

Vegan flavours Become a Favorite<\/strong><\/p>\n

But, many customers aren\u2019t simply demanding that beverage manufacturers disclose ingredients, they want plant-based foods. A desire for Vegan and naturally sourced high protein drinks is on the rise.<\/p>\n

Nowadays, beverage makers are combining fragrant flavours like Hibiscus, Elderflower and Orange Blossom with other berry, botanical, and citrus elements, according to the article ''More Than Just Taste\u201d in Nutritional Outlook Magazine March 2021 edition. The beverage manufacturers are creating Asiatic tea-like juices, hydrating water infusions and Kombucha, free of chemicals and meat byproducts. Exotic Berries Thrill the Tastebuds Berries are a sensation this year. Beverage makers are blending imported and native varieties of these little jewels to make delicious and healthy drinks.
\nTop trends are fruit juices that contain Elderberry, Maqui Berry, Cranberries and Blackcurrants. These berries add bold flavour and colour to foods.\u201d They are so desired by consumers because they are \u201cwholesome [foods] with holistic benefits,\u201d according to More Than Just Taste.<\/p>\n

Fresh flavours Become the Norm<\/strong><\/p>\n

There\u2019s many aspects to food, colour, taste, smell and effect. During 2021, Food and Beverage Manufacturers are using plant-based flavours like Chamomile and Lavender because they have a calming effect.<\/p>\n

In fact, Lavender and Chamomile are considered \u201cfunctional flavours,\u201d because they do more than hydrate, they relax. Expect consumers to demand foods that aid in sleep, enhance cognitive capabilities or
\nenergize. Speaking of energizing, Peppermint, Spearmint and Mint extracts awaken and refresh. They give drinks that boost the energy consumers crave, without caffeine. These herbs are known for a sweet taste and tingling sensation. The Mint family of flavours have become so popular in 2021 because they are an \u201callowable indulgence,\u201d according to More Than Just Taste. Unlike other indulgent flavours, like chocolate, mint is low in calories and provides a coffee-like effect without jitters.<\/p>\n

Psychological effects of food aside, consumers are looking for a new taste. Or, at least a re-spin of the same-old-same-old. Because of this demand, \u201cpopular dessert flavours are getting a twist. For instance, Red Velvet Cake is now a drink. And during the remainder of 2021 many hope to see Red Velvet infused Cocoa and Cookies \u2019n Cr\u00e8me beverages hit the market. Other upcoming flavours include Cotton Candy, Rainbow Candy, Snow Cone, S\u2019mores, and Birthday Cake, according to More That Taste.<\/p>\n

These flavours have already made an appearance in bakery applications (cookies, muffins, etc.), dairy, and nutraceutical products. And, now they are bringing a beverage near you.
\nWe can also look forward to the \u201cindulgent\u2019 attributes [of] beverages becoming popular. Popular beverage makers plan to include fruit bits, nuts and other food ingredients that enhance beverage texture. This also provides a feeling of satiety or fullness, according to Mintel.<\/p>\n

In addition to chamomile and mint, seeds such as Ajwain are becoming trendy drink flavours. This seed is cultivated in Gujarat and Rajasthan. It gives drinks a \u201csmokey\u201d punch. Best of all, it\u2019s known for anti- inflammatory properties. Fruits are making the drink scene too. Rangpur Lime, originating from Assam, gives cocktails a \u201cunique citrus taste and a healthy dose of Vitamin C,\u201d according to Insights Even \u201cemerging categories [of beverages] such as flavoured milk, plant-based milk and yogurt drinks have [allowed] the beverage space [to be] more competitive [against] soft drinks,\u201d according to Insights.\u201d As soft drinks lost market share, fruit drinks, drinks with calming effects and plant-based milk flavoured drinks captured the hearts of India.<\/p>\n

Sodas Become Tastier<\/strong><\/p>\n

Pairing fruits with trending botanicals is a fresh approach to sodas. And, freshness is something that has been missing from soft drinks for too long. New carbonated flavours will include Elder-flower, Mint, Hibiscus, Watermelon, Peach, Lemonade and Lavender, during the last quarter of 2021. As non-carbonated drinks compete with soda and seltzers, wild colours, like neon pink, and flavour combinations, such as mango strawberry, will become the norm. Soon, Orange, Strawberry and Blueberry soft drinks will be in every village and urban area.<\/p>\n","protected":false},"excerpt":{"rendered":"

BEVERAGE TRENDS 2021 Consumers Become Wiser Now that lifestyle diseases like Hypertension and Diabetes are on the rise, almost half of Indian shoppers say that their top goal is living healthier. And so, beverage manufacturers are listing the ingredients on packaging. Also, they are mentioning the health benefits of those ingredients. This trend is symbiotic …<\/p>\n

Food flavour trends for F&B manufacturers<\/span> Read More »<\/a><\/p>\n","protected":false},"author":1,"featured_media":184,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"class_list":["post-167","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food-flavours"],"_links":{"self":[{"href":"https:\/\/avonflavours.com\/blog\/wp-json\/wp\/v2\/posts\/167","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/avonflavours.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/avonflavours.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/avonflavours.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/avonflavours.com\/blog\/wp-json\/wp\/v2\/comments?post=167"}],"version-history":[{"count":6,"href":"https:\/\/avonflavours.com\/blog\/wp-json\/wp\/v2\/posts\/167\/revisions"}],"predecessor-version":[{"id":185,"href":"https:\/\/avonflavours.com\/blog\/wp-json\/wp\/v2\/posts\/167\/revisions\/185"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/avonflavours.com\/blog\/wp-json\/wp\/v2\/media\/184"}],"wp:attachment":[{"href":"https:\/\/avonflavours.com\/blog\/wp-json\/wp\/v2\/media?parent=167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/avonflavours.com\/blog\/wp-json\/wp\/v2\/categories?post=167"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/avonflavours.com\/blog\/wp-json\/wp\/v2\/tags?post=167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}